Aktiv Grotesk was designed to provide an alternative to Helvetica • Price: From £35 per weight (£403.20 for family) Aktiv Grotesk is a beautiful sans serif, designed collaboratively at renowned studio Dalton Maag. The font itself was designed to provide an alternative to Helvetica. Maag told Creative Review in an interview: 'We wanted to have a grotesk font positioned somewhere between Helvetica and Univers - not as icy cold as Univers but devoid of all the quirks of Helvetica. To have a font that is beautifully crafted, spaced well, with not a chink in a curve or anything - perfectly drawn but hopefully with a bit of personality.' See it used wonderfully on the. Australian clothing site The Iconic is one of many sites using Proxima Nova • Price: From $29 per weight Proxima Nova is a complete reworking of the 1994 font Proxima Sans. ![]() There are three widths: Proxima Nova, Proxima Nova Condensed, and Proxima Nova Extra Condensed. Each width consists of 14 fonts - seven weights with matching italics. Humanist proportions meet a geometric appearance in this widely-used web font. You can see it in action on and at Australian clothing site, and many, many more sites. A real favorite of 2013. This font design was inspired by old posters and signs in Buenos Aires neighbourhood Montserrat • Price: Free Montserrat is a family of fonts designed by Julieta Ulanovsky - one half of design agency ZkySky. It was actually funded by a and is distributed for free via Google Fonts. 'The old posters and signs in the traditional neighbourhood of Buenos Aires called Montserrat inspired me to design a typeface that rescues the beauty of urban typography from the first half of the twentieth century,' says the designer. Pick it up in Regular, Alternates and Subrayada. See it in action at design blog. Bristol-based design agency Beef uses Avenir nicely on its portfolio site • Price: £26 per weight per 250,000 page views (via MyFonts) Avenir was designed back in 1988 by renowned type designer Adrian Frutiger (he designed, amongst many others, Univers, Versailles and of course the eponymous Frutiger). Avenir means 'future' in French and is as hugely popular as a web font as it is in print - and it works well in both body text and headlines. Bristol-based design agency uses it nicely on its portfolio site as does, the latter designer pairing it with Merriweather to great effect. Maison Neue is put to great use on Mike Sullivan's portfolio site - Studio Mister • Price: $15 per weight per year According to its foundry - the Swiss MillieuGrotesque - Maison Neue' is the thoroughly reworked version of its early 'Maison' typeface family. Meticulously redrawn and 'paying attention to harmony, rhythm and flow' the Timo Gaessner-designed typeface is undoubtedly a contemporary grotesque - and is certainly highly legible with a friendly, elegant appearance. You'll find it put to great use on Mike Sullivan's superb portfolio site -. In addition, if you're interested in reading more, here's an. Effra is a clean and versatile font • Price: $24.99 per year WebINK subscription (up to 20,000 unique visitors per month) Another Dalton Maag typeface - this time designed by Jonas Schudel. Effra has its roots in Caslon Junior - an early sans serif designed in 1816. According to MyFonts 'while it is not strictly a font intended for setting body copy, the resulting family does function well at text sizes'.
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